Agency: 401- Directed by Michael Downing
Our legions of avid readers may find it surprising that I don’t watch television. I don’t even have cable. On Christmas day I watched several hours of a Mythbusters marathon on the Discovery Channel with my brother, Patch Adams. It was during that 6 hours of that I caught this gem. The ad made it’s debut during the Macy’s Thanksgiving Day Parade, which, as far as an ad buy is concerned, is roughly equivalent to buying a banner ad on this site. (NO ONE WILL SEE IT, EVER)
Anyway. Paste. The ad is very good and it’s funny. But, not so funny that you forget what it’s about. This guy, Michael Downing understands comedic timing. It isn’t easy to get a laugh (or smirk) in 30 seconds or less but he does it here. Also, consider the task of making a funny ad that also conveys something about socks.
As a CHRISTMAS BONUS, check out the ad he did for The Loyola Marymount University Basketball squadron. (I would link to the 401 website where he showcases his other work, but it is terrible. )
Rating: Thirty Seconds of Heaven
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One Comment
nice post ror